• Matt Carmichael
  • Ivana Sinclair

Ivana Sinclair

Ivana leads research and advisory services for several consumer packaged goods and beauty and health clients. Over her 24-year career, she has led innovation and brand strategy engagements for a host of blue-chip consumer brands. Before her current position, Ivana was senior vice president of client service for Ipsos media and brand expression expertise. She joined Ipsos in 2014 after a long tenure at The Nielsen Co., where she held a variety of executive positions in its innovation, advanced analytics and client teams.


Areas of Expertise

Innovation & Renovation Research Brand Equity/Brand Health
Brand Strategy Market Strategy
Global Research Advanced Analytics
Segmentation Business Development & Planning
Consumer Behavior Customer Insight
Advertising & Communications Research Competitive Intelligence



Industry Experience

Consumer Packaged Goods Beauty
Pharmaceuticals Financial Services
Fashion/Apparel Retail
Women’s Health Health and Personal Care
Baby Food and Beverages



University of Connecticut
B.S., Management for Internal Business
B.A., Political Science for International Relations, Minor in Sociology