Kate MacArthur, Author at What the Future

Will a seamless shopping experience everywhere help people buy more?

As senior vice president of strategy and analytics at DICK’S Sporting Goods, Steve Miller oversees the retailer’s test-and-learn approach to understanding customers and strategizing improvements for how they shop. When he thinks What the Future, he believes amazing personalized and…

Buying

How will new ways to pay change how we shop?

Lisa Ellis is one of the top-ranked and most-respected Wall Street analysts covering payments, processors and IT services. When she thinks What the Future, she’s bullish about the convergence of in-store and online shopping and the payment systems that will…

Buying

Will the metaverse make shopping better?

If people ever needed virtual ways to shop, it’s now. That’s kept tech futurist Cathy Hackl busy helping clients ranging from fashion brands to the military build new experiences and worlds using augmented reality (AR), virtual reality (VR), spatial computing…

Housing 2021

Has the pandemic expanded our definition of home?

The hearth, that gathering spot of coziness and community, is increasingly moving outside since the coronavirus outbreak. As a result, cylindrical, steel fire pits marketed by Solo Stove have become ubiquitous in neighborhoods and on social media. Cristy Hatter, VP…

Waste

How do we power our existence without powering ourselves out of existence?

To Argonne National Laboratory scientist Venkat Srinivasan, batteries are the single-most important technological revolution of our time. He began studying batteries more than two decades ago and now leads one of the nation’s top energy storage research labs as director…

Truth

People globally seek news they trust but have a blind spot with disinformation

Most adults around the world look to get their news from sources they trust. Yet, they overrate their savvy to spot fake news while other behaviors and attitudes make them prone to spreading disinformation. These are findings from a new…

Truth

How should brands protect their truth?

Shiv Singh has been a top digital marketer for more than two decades, including for PepsiCo and Visa. In 2019, he compiled his lessons learned in the book, “Savvy: Navigating Fake Companies, Fake Leaders and Fake News in the Post-Trust…

Truth

Can we protect truth from disinformation?

Among her roles at the nonprofit think tank Rand Corporation, Jennifer Kavanagh studies disinformation and the relationship between U.S. political and media institutions. When she thinks What the Future, she believes people need better skills and awareness for navigating information…

Food and Beverage

[WEBINAR] What The Future: Food

[WEBINAR] What The Future: Food 13 Aug 2020 3pmET to 4pmET 60 minutes Online What the Future – Expert Panel Event (3pmET to 4pmET) Join us for a complimentary webinar as part of our daylong Food Summit to explore fundamental changes…

Pandemic

Watch: How people will travel through the pandemic

“This is going to be the next six months to a year of domestic travel; I don’t care where you are in the world,” said Roger Dow, president and CEO of the U.S. Travel Association. “Europeans are going to want…

Kate MacArthur

Posts by Kate MacArthur