It has been nearly 50 years since Title IX laws granted women equal opportunities in sports. Yet opportunities for fans to watch women’s sports and grow their fan bases haven’t changed since the early ‘90s. This despite the birth of…
Mallory Newall
- Director, U.S., Public Affairs
- mallory.newall@ipsos.com
Mallory is a Research Director within Ipsos’ public polling practice, where she specializes in issues-based polling, messaging research, and designing surveys for public consumption. She works with a wide variety of public and private sector clients, including NPR, USA Today, and the U.S. Chamber of Commerce. Mallory is also an experienced focus group moderator and has conducted qualitative research throughout the U.S. on a wide range of topics, including education, healthcare, views toward the economy and business, and the political landscape. She has appeared as a commentator on Newsy, NPR, and the BBC and is a regular guest on The Hill TV. She is a co-host of the weekly podcast series,“The Point Being,” discussing the latest news on American public opinion.
Areas of Expertise
| Strategic Communications | Press Releases |
| Public Policy | Research Design |
| Political Campaigns | Public Relations |
| Qualitative Research | Project Management |
| Global Polling | Podcasting |
Industry Experience
| Gender Issues | LGBTQ |
| Education | Gun Violence |
| U.S. Politics | Demographics |
| Youth Issues | Food |
| Transportation | Personal Finance |
Publications
Global Views on Cyberbullying, August 2018, Finchannel.com
Appearances
The Point Being, co-host, Ipsos.com weekly podcast
With public support, 2020 Dems fight to keep abortion legal, May 30, 2019, Cheddar
Pollster questions whether Americans believe the country can unify in partisan environment, May 21, 2019, The Hill TV
Polling History Can’t Predict 2020 Race, Ipsos Director Says, May 13, 2019, Cheddar
Mallory Newall on President Trump’s approval ratings, May 7, 2019 Sky News Tonight UK
Pollster: Mueller report publication had little effect on public opinion, May 7, 2019 The Hill TV
Mallory Newall discusses 2018 midterm elections, November 2018, BBC News
Pulling back the curtain on political polls, October 2018, WNPR
Driving Business in an Age of Uncertainty, May 2018, Ipsos webinar
Affiliations
Member, American Association for Public Opinion Research (AAPOR)
Additional Interests
Mallory is a registered yoga and prenatal yoga teacher and helps manage a yoga studio in Washington, D.C.
Education
James Madison College – Michigan State University
B.A., International Relations
